Team Member Deep Dive
Concept Blue is a land development firm transforming how communities are built.

Don Lee
Chairman
The Highlights
Concept Blue LLC is a real estate development company dedicated to building lifelong communities rooted in sustainability, technology, and design innovation. We go beyond traditional development by creating smart, self-sufficient environments where families and businesses thrive for generations.
Extensive Experience & Scale
Landmark Project Leadership
Cross-Sector Expertise
Strategic Visionary & Mentor
About Us
Concept Blue is a land development firm transforming how communities are built.
Extended Biography
Don Lee is a seasoned leader in real estate with a distinguished 39-year career spanning management, ownership, real estate development, investment, and construction. As the President and CEO of Impact Professional Group, Inc., Don drives the company’s vision, analyzing its service offerings and designing strategic pathways for sustainable growth.
Don’s expertise extends across healthcare, multi-family, commercial, technology, and oil and gas sectors, where he identifies opportunities and crafts growth strategies that consistently deliver impactful results. Over his career, he has successfully overseen and executed projects exceeding \$30 billion in commercial real estate and technology ventures, establishing a reputation for visionary leadership and the ability to realize high-value opportunities.
Throughout more than three decades, Don and his dedicated team have meticulously managed and enhanced a diverse portfolio, maintaining an exceptional standard of quality that consistently generates impressive returns for clients and investors. His work ranges from ground-up construction to repurposing commercial spaces into advanced medical and surgical centers, underscoring his adaptability and commitment to client-centered solutions.
A milestone achievement in Don’s career is his role as Developer, Owner, and General Contractor in the development of Times Square at Craig Ranch in McKinney, Texas. This 836,000-square-foot, five-story, mixed-use development, valued at over \$250 million, is a landmark within McKinney’s extensive 2,500+ acre master-planned community and a testament to Don’s leadership and commitment to excellence.
Don’s insights are often sought for business development strategies that inspire transformative growth. By redefining core business frameworks and implementing innovative processes, he has set new industry standards for agility and scalability. His passion for real estate is evident in his belief that success is measured not just in numbers but in the value delivered to clients and the communities served.
Don’s career journey, from electrical engineering to real estate development, fuels his commitment to mentorship. Leveraging his Master’s in Entrepreneurship, he guides emerging entrepreneurs in building businesses that prioritize client satisfaction and service excellence.
In his personal life, Don is deeply engaged in an array of interests, from cycling, spinning, and weightlifting to hiking, fishing, reading, and golfing—embracing each activity with enthusiasm.
Don Lee’s career is a remarkable narrative of dedication, innovation, and an unwavering pursuit of excellence.
Let’s Build Something Meaningful
Want to see our impact in action or start a conversation about what’s possible? Explore our recent projects or get in touch—we’d love to hear from you.